SquarePals Year of the Horse Limited Edition features a playful pony design with colorful, cute characters.

The Cube Universe Welcomes the Playful Pony! SquarePals 2026 Year of the Horse Limited Edition Launches with Fun & Cuteness

What sparks will fly when traditional Chinese zodiac totems meet unrestrained creative spirits?

At the start of 2026, SquarePals, a rising domestic stress-relief toy brand, officially unveils its annual blockbuster project — the playful Silly Pony New Year Limited Collection.

Launched nationwide on January 20, this series features distinctive geometric design and a humorous core, bringing the first wave of energetic, fun healing vibes to the upcoming Year of the Horse.

Series Inspiration: When Square Visitors Arrive in Pony Town


No one knows where they came from.

Beneath their wild, quirky appearances lies a soft heart longing to be understood and comforted — this is the design philosophy behind the Silly Pony Collection.

Drawing inspiration from the Year of the Horse zodiac culture, our designers break away from the usual elegant or mighty horse imagery. Instead, they use exaggerated expressions, lively poses and iconic square outlines to create a group of unique residents from the fantasy “Pony Town”.

Product Highlights: Four Ponies, Four Instant Vibes


Four characters debut in this collection, each with its own name and personality, sending clever blessing puns for the new year:

  • Ma Cheng Gong · SUCCESS

    Holding a gold coin, symbolizing a bright future and instant success in everything you do.
  • Ma Li Kai · POWER

    Big-eyed and cute, always taking the lead — full of motivation and explosive energy for the new year.
  • Ma Gao Xing · JOY

    With cozy tie-dye details, spreading happiness wherever it goes; your everyday mood booster.
  • Ma Mei Li · CHARM

    Elegant and confident, attracting good luck with unique personality and irresistible charm.
Keeping true to SquarePals’ classic craftsmanship, the whole series is filled with premium slow-rebound memory foam and wrapped in skin-friendly short plush. Every squeeze delivers a smooth, calming touch for stress relief.

With a standard size of about 7cm, these square-shaped ponies work not only as squeezable toys, but also as trendy decorations for desks, bookshelves or bags.
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