SquarePals Makes Its Debut at the 5th Hi-Creation Week & Concludes Successfully

Hangzhou, March 26, 2026 — The two-day 5th Hi-Creation Week · Pan-Maternity & Infant Ecosystem Innovation Week has come to a successful close at Hangzhou International Expo Center. As an emotional healing & companionship brand, SquarePals made its debut at the event, showcasing its full product lineup to create an immersive stress-relief experience, earning wide recognition from the industry and consumers alike.

With the theme Let innovative inspiration grow in tenderness, this edition of Hi-Creation Week perfectly aligns with SquarePals’ brand philosophy of square on the outside, soft on the inside. At the booth, SquarePals displayed its full-range products, including the 10cm classic cube series, 5cm mini plush beans, vegetable-themed collections, and the new convenience store lineup. Featuring adorable designs and premium slow-rebound texture, the products attracted crowds of visitors to experience them in person, keeping the booth highly popular throughout the exhibition. Meanwhile, the brand held in-depth discussions with numerous distributors and partners, securing plenty of high-quality cooperation intentions and laying a solid foundation for its omnichannel layout.

Relevant officials from SquarePals stated that this debut marks an important milestone for the brand. Moving forward, SquarePals will continue to focus on the emotional healing track, prioritize product innovation, and bring more gentle, comforting companionship products to users.

SquarePals belongs to the CozyWorld brand matrix, specializing in slow-rebound stress-relief plush products. Guided by the design concept of the softness hidden in square forms, all products have passed multiple safety certifications and cater to users of all ages, creating portable healing companions for everyday life.